Mission of Care

our causes & actions

our causes & actions

Clean Water

With our community and through
Aveda Earth Month, we:

  • RAISED NEARLY $65 MILLION for environmental causes
    around the world, including protecting
    and providing clean water.
  • IMPACTED 1 MILLION+ LIVES since 1999.

With Charity: Water

OUR PARTNER

TOGETHER: We have provided 30K+ people with clean water access,
sanitation and hygiene through the WASH program.

THEIR MANIFESTO:
  • 100% OF ALL DONATIONS go directly to clean water.
  • THEY PROVE EVERY PROJECT THEY FUND and show the
    project progress with photos GPS
    back to the individual donors.
  • THEY’RE AN OPEN BOOK, receiving the highest
    grades available for accountability and transparency.

  • THEIR WATER PROJECTS HAVE TO BE LED BY LOCALS
    for the work to be sustainable.

Read Their Manifesto

YAWANAWá PEOPLE

(BRAZIL) PARTNERSHIP SINCE 1992

  • 500,000 acres of Amazon
    rainforest protected
  • 2,000+ people have access to water,
    sanitation and hygiene (WASH)
  • 1,000+ vertebrate species protected

KAILASH SATYARTHI CHILDREN’S FOUNDATION

TO PREVENT CHILD LABOR (INDIA)

  • Partnership since 2004
  • 152 child-friendly villages
    established throughout India
  • 15,000+ people have access to water,
    sanitation and hygiene (WASH)
  • 10,000+ children receiving quality education

BREAST CANCER
RESEARCH & AWARENESS

We have raised $5.8M for research through our
network, corporate partners,
employees and guests.

Sustainable sourcing

With Soil to Bottle traceability

We track key ingredients back to the farm, so we can
ensure they are grown and harvested in a way that
protects the environment and gives fair pay and
respectful treatment for all workers.

We also provide grants to our sourcing communities
to help them set up better education, healthcare
& housing so they can quickly become self-
sufficient, economically striving villages.

ORGANIC SOURCING

IN INDIA

  • Long-term partnership with Indian firm Nisarga enables us
    to source  organic tumeric and
    amla for use in some of our products.
  • Nisarga has educated 35,000 farmers on organic farming techniques,
    and pays the organic certification
    costs for their farmer partners.
  • At the processing plant, Nisarga employs an environmentally
    friendly extraction method using
    carbon dioxide, which leaves no toxic residues
    and works at a lower temperature—yielding
    highly potent extracts.

Zero-Waste
Manufacturing

  • Carbon-neutral
  • 100% wind-powered manufacturer*
  • More than 83% of the waste generated at our
    primary manufacturing facility
    is re-used or recycled

*Products are manufactured using 100% wind power in our primary manufacturing
facility through renewable energy credits and carbon offsets.

Aveda’s Approach
to Packaging

With every package we develop, we’re mindful of our
environmental footprint and work to minimize our
packaging and maximize our use of recyclable and
post-consumer recycled materials.

Now, more than 85% of skin care and hair styling PET
bottles and jars contain 100% post-consumer recycled materials.

We never
have tested
on animals,

never have, and never will.
We don’t ask anybody to do so on our behalf.
We test on people.