DIY Post Ideas:
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Darker Hair Blonding
Showcase a client’s journey to a lighter blonde using Enlightener™ High-Lift Lightener. 
Show us that even darker hair can now go blonde with this new Enlightener™ technology.
(Bonus points if you get a little sciency with the color terminology, it’ll show your expertise!) 
Summer Color Transformations
Show those summer color before and afters. 
Any color transformations (or corrections) on the books?
Show us how it started, and how it ended.
Remind guests that Aveda hair color is made without parabens, phthalates, drying alcohols, synthetic fragrance, or compromise.
Color Theory Crash Course
Remember color theory from cosmetology school? 
Impress your guests with your color expertise by showing them what colors complement each other and why, and how you use color theory when dreaming up a custom color for a guest.
Be sure to mention to guests how your expertise can achieve a custom color all their own!